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The Rise of Neuromarketing, Kim Domingo Reyes
en
Livros
Kim Domingo Reyes

The Rise of Neuromarketing

  • Ann Pivenfez uma citaçãohá 5 meses
    This is the promise of neuromarketing – a future where businesses can forge deeper, more meaningful connections with their customers by tapping into the very essence of what drives human behavior.
  • Ann Pivenfez uma citaçãohá 5 meses
    This newfound understanding of the emotional, cognitive, and subconscious processes that shape consumer behavior has the potential to transform the way companies approach product development, branding, advertising, and customer engagement.
  • Ann Pivenfez uma citaçãohá 5 meses
    neuromarketing seeks to bridge the gap between the conscious and subconscious factors that drive consumer choices
  • Ann Pivenfez uma citaçãohá 5 meses
    revolutionize the way businesses understand and influence consumer behavior
  • Ann Pivenfez uma citaçãohá 5 meses
    neuromarketing, combines the latest insights from neuroscience, psychology, and marketing research to unravel the complex workings of the human brain and its role in consumer decision-making.
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