In a world obsessed with rewards, we've lost sight of the true power of intrinsic motivation. We've come to believe that the best way to motivate people is to dangle a carrot in front of them, but this approach is fundamentally flawed.
Rewards may provide a temporary boost in motivation, but they ultimately undermine our ability to learn, grow, and achieve. They can lead to a sense of entitlement, a focus on short-term gains, and a decrease in creativity and problem-solving skills.
In this groundbreaking book, we'll take a deep dive into the science of motivation and reveal the surprising truth about what really drives human behavior. We'll show you how rewards can actually hurt the very people we're trying to help, and we'll provide practical strategies for creating a culture of intrinsic motivation.
Whether you're a parent, a teacher, a manager, or simply someone who wants to live a more fulfilling life, this book is for you. It's time to break free from the illusion of motivation and discover the true power of intrinsic motivation. It's time to create a world where people are driven by their own passions, not by the promise of rewards.
In this book, you'll learn:
* The hidden costs of rewards and how they can undermine motivation
* The science behind intrinsic motivation and what really drives human behavior
* Practical strategies for creating a culture of intrinsic motivation in the classroom, the workplace, and at home
* How to overcome the obstacles to intrinsic motivation and create a life of passion and purpose
* The ultimate reward of a life well-lived
Join us on this journey as we explore the fascinating world of motivation and discover the secrets to a life well-lived.
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