YOUR FIRST BUSINESS PLAN
FROM IDEA TO INVESTOR-READY IN SIMPLE STEPS
CRAFTING A BUSINESS PLAN
WRITTEN BY: META EXPERTS PUBLISHING
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ABOUT THIS BOOK
This eBook is the result of a careful compilation of knowledge from multiple sources: renowned authors, specialized books, high-level courses, and inspiring talks. You are not being educated by the limited vision of a single expert, but rather by accessing the combined knowledge of more than ten specialists in the same subject. This allows you to approach each concept from different perspectives, broadening your understanding and enriching it with varied approaches. The objective of this book is to offer you practical solutions and concrete methods for improving and solving real-life problems, based on the most effective and proven teachings of the most influential experts in the field.
CONTENT
01: Defining Your Vision And Mission
(Based On Simon Sinek — Start With Why)
02: Validating Your Business Idea
(Based On Eric Ries — The Lean Startup)
03: Understanding Your Market
(Based On Philip Kotler — Marketing Management)
04: Competitive Analysis
(Based On Michael E. Porter — Competitive Strategy)
05: Developing Your Business Model
(Based On Alexander Osterwalder — Business Model Generation)
06: Crafting Your Marketing Plan
(Based On Seth Godin — This Is Marketing)
07: Branding And Identity
(Based On Marty Neumeier — The Brand Gap)
08: Sales Strategy
(Based On Brian Tracy — The Psychology Of Selling)
09: Operations And Processes
(Based On Eliyahu M. Goldratt — The Goal)
10: Financial Planning And Forecasting
(Based On Karen Berman & Joe Knight — Financial Intelligence)
11: Funding Your Business
(Based On Brad Feld & Jason Mendelson — Venture Deals)
12: Building The Right Team
(Based On Jim Collins — Good To Great)
13: Risk Management And Contingency Planning
(Based On Nassim Nicholas Taleb — Antifragile)
14: Writing The Business Plan Document
(Based On Rhonda Abrams — Successful Business Plan)
15: Presenting To Investors
(Based On Guy Kawasaki — The Art Of The Start)
