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Stacy Perman

In-N-Out Burger

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“This book grills up an enjoyable read for both avid foodies and novice diners alike! Perman’s sneak peek into the fascinating history of In-N-Out is as good as the delicious burgers themselves.”

—Mario Batali, celebrity chef and author of Molto Italiano
A behind-the-counter look at the fast-food chain that breaks all the rules, Stacy Perman’s In-N-Out Burger is the New York Times bestselling inside story of the family behind the California-based hamburger chain with a cult following large enough to rival the Grateful Dead’s. A juicy unauthorized history of a small business-turned-big business titan, In-N-Out Burger was named one of Fast Company magazine’s Best Business Books of 2009, and  Fortune Small Business insists that it “should be required reading for family business owners, alongside Rich Cohen’s Sweet and Low and Thomas Mann’s Buddenbrooks.”

Este livro está indisponível
485 páginas impressas
Publicação original
2009
Ano da publicação
2009
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Citações

  • HINfez uma citaçãohá 7 anos
    Harry’s business acumen had nothing to do with fancy management consultants or popular buzzwords and everything to do with his own core belief: “Keep it real simple,” he said repeatedly. “Do one thing and do it the best you can.” And he stuck to his word.
  • HINfez uma citaçãohá 7 anos
    I think people loved to come to Irwindale for the food. One of the reasons that the track had such a great reputation was basically [that] the snack stands were In-N-Out even though they didn’t say so.”
  • HINfez uma citaçãohá 7 anos
    deciding on when and how to open a new store. Essentially, it came down to three decisive factors: his associates, a location, and the balance sheet.

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