en
Bryan Mattimore

21 Days to a Big Idea!

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  • Elsafez uma citaçãohá 8 anos
    One way to “adapt an existing technology” is to find a creative or unexpected application of a known technology to create a new product. Another strategy is to use the technology to create a new kind of service
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    And, the most important question to ask of yourself or your team to push your idea to the next level is: What will make my idea both different from and superior to what’s currently on the market?
  • Elsafez uma citaçãohá 8 anos
    What kind of stimuli? Current periodicals in an area of interest is an example of one. Trends from online sites is another. Research reports, international new product scans, award-winning new technologies, and year-end “best idea” summaries from online, key word searches are all good.
  • Elsafez uma citaçãohá 8 anos
    So, if you were trying to invent a new game or toy, you’d write down some of the features, or even benefits, about that imagined newly invented game or toy.
  • Elsafez uma citaçãohá 8 anos
    Having the right stimuli to inspire a big idea is critical. But equally important is being passionate about the idea chosen for further development.
  • Elsafez uma citaçãohá 8 anos
    One of the keys to designing and facilitating a successful corporate ideation session is to find—or invent—stimuli that has a high-probability of triggering new ideas
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