en
David B. Yoffie,Michael A. Cusumano

Strategy Rules

Avise-me quando o livro for adicionado
Para ler este livro carregue o arquivo EPUB ou FB2 no Bookmate. Como carrego um livro?
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Build Complements Critical to the Customer Experience
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Bring the Big Profit Centers In-House
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Attack the Chicken-and-Egg Problem
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Competitors, including IBM, Lotus, WordPerfect, and Netscape, all claimed that they received information on new versions of Windows later than Microsoft’s application groups.
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Intel patented but did not charge royalties for most of the essential platform-related technologies it developed. Intel also arranged cross-licensing agreements to seed its innovations throughout the industry. Grove’s goal was to get as many companies as possible working together to improve the functionality of the PC, and thereby attract more complementary innovations and, ultimately, more users.
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Intel patented but did not charge royalties for most of the essential platform-related technologies it developed.
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Grow the Whole Pie
    Intel, for example, had a long history of educating industry participants about its leading-edge products.
  • Alex Kovalenkofez uma citaçãohá 5 anos
    For Intel and Microsoft, the strategic problem was simple: If Intel sold a great microprocessor and Microsoft sold a great operating system that went into an inferior computer, few people would buy it. Without the right memory configuration, bandwidth, and critical software drivers and applications, the user experience would be terrible. Apple sold complete systems but faced a similar conundrum: Even if company engineers designed great computers, without great peripherals (for example, printers and software drivers), great third-party software applications, and a well-oiled supply chain for components and assembly, Apple could not offer the consumer a complete solution and great user experience.
  • Alex Kovalenkofez uma citaçãohá 5 anos
    THINK ECOSYSTEMS, NOT JUST PLATFORMS
  • Alex Kovalenkofez uma citaçãohá 5 anos
    Microsoft is the company that has worked with independent software developers more than any other company. . . . Why did we beat other operating systems? Because we worked with independent software companies to get them to write applications.27

    —BILL GATES [1991]
fb2epub
Arraste e solte seus arquivos (não mais do que 5 por vez)