“Media Portrayals” investigates the representation of women in film, television, and news media, examining whether these portrayals reflect evolving roles or perpetuate outdated gender stereotypes. The book analyzes the frequency, types, and quality of female characters, highlighting the impact of media stereotypes on public perception and societal norms. For instance, the historical underrepresentation of women can affect their self-esteem and career aspirations. This study argues that despite some progress, disparities persist. By combining quantitative data on screen time and character archetypes with qualitative analyses of narratives, “Media Portrayals” explores the complex interplay between media, gender, and society.
The book begins by introducing key concepts like representation and media effects, then proceeds with analyses of television, film, and news, factoring in elements like blockbuster trends and streaming platforms. The conclusion synthesizes these findings and proposes strategies for promoting diverse portrayals, acknowledging the implications of emerging media technologies.
