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Livros
J.Christopher Westland,Shermon So

Red Wired. China’s Internet revolution

China now contains over 250 million Internet users, the largest in the world, and growing. Fortunes have been made, but more importantly, society and business are being transformed along the unique lines of Chinese Internet development. This will substantially affect the business and political character of the fastest growing economic power in the world. Red Wired takes a fascinating inside look at how China has adopted the Internet at rapid pace. Through unique access to the key players in China’s Internet revolution, the authors offer a new perspective on the growth of this superpower and the role that technology has played. Moreover, they offer business lessons from Internet companies which succeeded in this most complex and unique of markets.
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Citações

  • patksu99fez uma citaçãohá 5 anos
    What has worked in the West often does not work in China.
  • livialanefez uma citaçãohá 6 anos
    All governments have a strong incentive to help their local companies, and China’s is no exception. The temptation to help Baidu may be particularly strong for the Communist Party, which sees the internet as a part of the media, and hence something to be controlled, just like the press, television, and radio.
  • livialanefez uma citaçãohá 6 anos
    In the early days, the Chinese government diverted traffic from Google to Baidu whenever there was politically sensitive news about China

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