Loved having my man Mike Rashid stop by and chat. We spent some time on ideas behind building an audience - why you shouldn't only focus on avenues that have the highest reach, but will have the highest impact. One HUGE point we made here toward the fitness industry was having the self-awarness to not just pedal products for a quick buck. Do you really want to be selling things that you don't believe in to your friends and family? Leaving a legacy is what the goal is here. In everything I do, I want to leave behind a MASSIVE legacy of myself and what I created. Focus on the number of people that will come to your funeral, not on the number in the bank. Give this a listen - let me know what you thought :)
