Building a StoryBrand: Clarify Your Message So Customers Will Listen by Donald Miller - Book Summary - Abbey Beathan
(Disclaimer: This is NOT the original book.)
Learn how to connect with your customers so you are able to exponentially grow your business.
This is the ultimate book for any salesperson or entrepreneur looking to nurture its business. Building a StoryBrand will teach you how to listen to your customers and help them understand how much they can benefit from using your products, ideas or services.
(Note: This summary is wholly written and published by Abbey Beathan. It is not affiliated with the original author in any way)
"In every line of copy we write, we're either serving the customer's story of descending into confusion; we're either making music or making noise." - Donald Miller
Learn the seven universal story points that causes a positive reaction into any individual. Know about the real reasons why customers buy products and how to create the perfect brand message in order to captivate your listeners and make them understand why they should purchase what you are selling. It doesn't matter if you are a billionaire or just starting out, this book will help increase your earnings.
Transform the way you communicate to your customers and how you let them know of the unique value your products are able to deliver.
